If you decide to sell your house, the first thing you have to invest in is a viable marketing strategy that helps you sell your house for a great price. To do this, follow the following steps:

Visit the web and newspapers

Check real estate sites like Realtor.com, Zillow.com and HomeGain.com to compare the price of the houses in your neighborhood with the price of your home. Continuously check if sales have improved, so you have an idea of ​​whether the market is improving or getting worse. This can give you an idea of ​​how much money you can ask for your house.

 

Select a good real estate agent

If you decide to sell the house without an agent, this will help you save almost 6% of the sale price that is usually collected by the real estate agent. However it is always important to get advice from a professional agent since this process takes time and requires procedures that you probably do not know about.

If you decide to work through an agent, evaluate your level of professionalism and knowledge in the subject. A way to know if the real estate agent has good knowledge about the market, is asking him to advise on the sale price of the house. Compare your advice with the price you calculate after doing your research. Do not be fooled by agents who give you a very high price, always go with what you know about your house and the value of houses in the market.

Once you find the agent you like, you have to sign a contract, which specifies how long the agent will represent you and what the commission will be. Negotiate the commission, if your house is expensive an agent will not reject your offer if you offer 4 or 5% instead of the 6% that is usually offered. In the same way, if the market is not very good at selling houses, consider offering the agent a high commission if it can help you sell the house for a price higher than the price you are asking for.

 

Prepare for an open house

The images are worth more than a thousand words. So if you want to sell your house, fix it before it goes on the market. Consider the idea of ​​painting your house, cleaning it, repairing it, planting flowers and removing damaged or old furniture. Small fixes can add millions of dollars to the final sale price. Nowadays with the option to see the photos of the houses online, it is worth hiring a good photographer to help him obtain edited photos of his property, realizing the main attributes. If you believe that the main attribute of your home is the kitchen, place the best pictures you have of it at different angles. Many times using borrowed decoration for photos is an excellent marketing idea.

One of the best marketing strategies you should consider when selling your house is to determine the value of your home after doing a great research, find a good agent to represent your interests and prepare your home for an open house! Remember that everything enters through the eyes!